FORT WORTH, Texas, Nov. 15 /PRNewswire/ --

FORT WORTH, Texas, Nov. 15 /PRNewswire/ -- Green Weenies and Due Diligence: Insider Business Jargon -- Raw, Serious and Sometimes Funny is the first book ever to go behind closed doors and capture an insider's dialogue, including today's expanding corporate lexicon. This powerful tool now provides business reporters with the actual definitions for the unique and coveted terms and phrases known and used within the business and deal communities and not generally found in established glossaries or even business school textbooks. Green Weenies is the first book to market with such an all-encompassing collection of more than 1,200 relevant business terms. This published collection levels the playing field and eliminates the guess work or inference that reporters make in attempting to decode the legendary jargon.

Reporters can eliminate the scrambling of trying to translate what the CEO just said in an exclusive interview on his latest deal with Green Weenies and Due Diligence. Additionally, journalists can leapfrog colleagues and scoop stories with a new found power in business and deal making vernacular.

Adding a new dimension to business interpretation are the numerous original illustrations by world-famous artist Gahan Wilson (The New Yorker Magazine, Playboy Magazine). Mr. Wilson's highly stylized work and macabre perspective enhances the reader's engagement with the text.

For reporters that cover the backroom to the boardroom and all of the deals in between "Green Weenies" is a resource that will prove valuable in every writer's collection of reference books. It is "Mandatory reading for all entrepreneurs, deal junkies, and rainmakers big and small," says William Santanan Li, Chairman and CEO, The NORTH Company, "and should be for any person trying to report on the events in the business community," added Ron Sturgeon, author of Green Weenies and Due Diligence.

"In business dealings, I heard so many words that other people didn't use or perhaps didn't even understand," says author Ron Sturgeon, noting that he first heard the term "green weenie" about seven years ago while participating in discussions to sell his company. "I was soon recording words and their definitions that I hadn't heard before. The next thing I knew I had a large collection that I felt others could benefit from and be entertained by."

Green Weenies and Due Diligence is available for purchase online at Amazon.com or http://www.greenweenies.com, as well as in major bookstores. Those interested in receiving a new "Green Weenie" term and an original Gahan Wilson illustration via e-mail can register at .

About the Author

Mr. Ron Sturgeon, an entrepreneur-turned-author with only a high school education, learned firsthand the skills necessary to found, build, buy and sell businesses, while acquiring real estate and other investments. Today, he is a small business consultant and is Senior Vice President at a private company with locations in 15 states. "My ongoing responsibilities in my current position allow me to keep adding to my list of business terms," he says.

Ron Sturgeon